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I think everyone needs an Erica in their business! Our Tik Tok strategy session with her completely changed the way we approach the platform. We felt heard and understood and Erica was able to tailor our strategy exactly to our community and business goals. We went away with practical tools to immediately add value to our customers while being true to ourselves. We no longer feel overwhelmed and have a clear direction and focus. I would 100% recommend a session with Erica.
Zoe Fehlberg, Co-Founder of Hey Zomi
I work with a lot of supports… from the gym, to my therapist, my creativity coach… I’ve done other programs before… And Erica’s shit is very good. Her balance to allegiance to a clearly well thought out system that she has actually practiced herself, and understanding meeting the client where they’re at… very good.
Kevin Cape - Executive coach
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Erica is great at asking questions and digging deeper into the type of content creator you want to be and making you stand out. She does a deep dive on your values, positioning… I’m excited about my next batch of videos aligning with where I want to take my content. Cannot wait to give all her tips and tricks a try, love her work!!
Lena Tuck, content creator @lenasdoingthings
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I build iconic brands through national campaigns for major companies like ALDI, a2 milk, Clear Skincare, George Weston Foods and more. My work spans across social media, TV, radio, OOH, experiential and online.
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With 120k+ followers across my social accounts, and over 120 million views, I impact culture around the world with my content.
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As a national breakfast radio presenter at triple j, I interviewed some of the world’s biggest artists like Billie Eilish, Yungblud and more.
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I create tailored solutions and boutique creative ideas for brands and creators around the world, helping them build more impactful, meaningful relationships with their communities.
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I flex my skills regularly as a writer and copywriter, including in my weekly newsletter, Cringe Mountain
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I’ve toured Australia and performed on some of the biggest stages including Splendour In The Grass and Listen Out. My music has millions of streams.
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I’m a podcast presenter, producer and audio engineer. Most recently, my podcast Wait, You What? debut in Apple’s New and Noteworthy section.
Intro photo by Cole Bennetts